My dog Star hasn’t made an appearance in my blog in many months, but I’m thinking about her today because we are contemplating a family addition — a new dog. It wasn’t exactly planned. My friend just moved from a house with big yard in Denver to an apartment in Los Angeles. The move is…
Category Archive for: Lab Insights
A great leader I know used to conclude his staff presentations by saying, “They say that showing up is half of life. I thank you for showing up today.” There is a lot to be said by that statement. Showing up is important. It means you care enough to take time out of your day…
One month ago today I was confined to a hotel room with severe back pain. It was the aftermath of Legal Tech New York and I was supposed to be on a plane back to San Diego. Instead, the hotel doctor was giving me a Cortizone shot and ordering me not to move. I’m 41.…
TechnoLawyer’s BlawgWorld (free subscription required) had an interesting item a few weeks ago about how LegalZoom is beta testing a concept that would allow it to offer its legal services through small firms under the LegalZoom brand. It’s fraught with ethcial complications, which were outlined by the blog’s author Richard Granat on his eLawyering Blog. From my…
In the quest for the perfect law firm business model, I’m often asked about the best way to balance the practice of law with the time needed to develop new business. While there is no silver bullet, here are three first steps to consider when developing a plan to grow your practice. 1) Start with…
By Debra Baker I was reading in the New York Times last week about a website called StickK, where people share publicly their goals and resolutions, even putting money on the line in the event they fail. The concept, according to the Times article, is that “people are more likely to achieve their goals if…
The following post is a reprint of a guest post I wrote for the Moire Marketing Blog on January 24, 2011. By Debra Baker My first job in legal marketing was as a “writer” for Heller Ehrman. They wanted someone with a law degree who could work with the attorneys to strengthen their messaging. At…
I am privileged to be working with the San Diego County Public Law Library as they plan a major renovation of their main library. They launched a campaign this week called Rebuilt. Reinvented. Reinvigorated. The campaign is to raise awareness about their plans to better serve the legal community and the general public. The changes include…
I found an old email this morning that references a 2009 McKinsey Executive Insight report about challenges facing corporations coming out of the economic crisis. I no longer have a link to the year-old report, but the excerpt from the email reads: “Companies need to integrate marketing and sales function into the day-to-day operations of…
I’m calling last week the week of pain – growing pains. On the same day, I had calls from colleagues at three different clients. All wanted to bend my ear about struggles they were having trying to implement new initiatives. Strategic direction wasn’t the challenge. All three clients have virtually universal support for their end…
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